It’s a digital role, incorporating online tools and in-person networking to create relationships and ultimately build the company’s brand, both online and off. While every day as a Community Manager is different, this is what the role’s responsibilities may include:
Marketing – The Community Manager is responsible for creating strategic marketing plans to provide direction for the company’s brand growth and public-facing communications, and executing them.
Business Development – The Community Manager is responsible for business development through getting merchants and customers on board, and managing merchant accounts.
Social Media & Media Buying – Responsible for creating, managing and growing the company’s presence through Instagram, Twitter, Facebook, Snapchat, Search and other strategically relevant online properties.
Content Creation – He/she is responsible for writing blog posts, articles, newsletters, communications materials, and material for social media channels.
Events and Event Planning – attending industry events and planning meet-ups for your community.
Optimization & Analytics – Using Google Analytics and other measurement tools to provide reports on metrics, and continually find ways to improve on those metrics through testing and new initiatives.
The skills required for this position are:
Interpersonal skills – they will be required to act as a mesh for all company employees and be able to walk into networking events and be comfortable introducing themselves to strangers.
Digital marketing experience – experience with social media tools definitely helpful and cuts down on training. Someone who can navigate WordPress and understands Google, Twitter, Instagram and Facebook for business.
Writing skills – gifted with writing helps since they’ll be creating so much content for the company.
Interest in the leisure/tech industry – the Community Manager needs to be passionate about the industry.
Willingness to work around the clock – being a Community Manager isn’t a 9-5 job. It sometimes involves working some evenings and weekends, and responding to community members outside of work hours.
Other key skills – Great time management skills, ability to multitask and work under pressure.
Education – We value intelligence, personality and overall fit before looking at a degree. However, a degree in marketing, business related courses or equivalent is a huge added advantage.
If you feel ‘high on life’ enough for this role, please send your resume to firstname.lastname@example.org on or before 15th December 2017.